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| #290055 in Books | 2011-08-09 | Original language:English | PDF # 1 | 9.30 x.70 x7.40l,1.11 | File type: PDF | 336 pages||0 of 0 people found the following review helpful.| An Excellent Way To Start|By Rajiv Chopra|I really like this book. It is a wonderful way to start to learn about the subject. The writing style is deceptively simple. I say, deceptively simple, because it takes great skill to write on subjects in a manner that is easy to understand, free of jargon, and with enough practical tips on how to implement.
This is a subject|From the Back Cover|Cause marketing benefits nonprofit and for-profit enterprises alike —make it work for you! |At the intersection of marketing, philanthropy, and business lies the exciting and rewarding field of cause marketing. Maybeyou've been
Create a mutually beneficial partnership between nonprofit and for-profit enterprises
Cause marketing creates a partnership with benefits for both a nonprofit entity and a business. Written by an expert on cause marketing whose blog, SelfishGiving.com, is a key resource on the subject, this friendly guide shows both business owners and marketers for nonprofits how to build and sustain such a partnership using social media such as Facebook and Twitter. It cover...
You easily download any file type for your gadget.Cause Marketing For Dummies | Joe Waters, Joanna MacDonald. I was recommended this book by a dear friend of mine.
