[PDF.01ol] Principles of Internet Marketing: New Tools and Methods for Web Developers (Web Technologies)

Principles of Internet Marketing: New Tools and Methods for Web Developers (Web Technologies)

[PDF.dl99] Principles of Internet Marketing: New Tools and Methods for Web Developers (Web Technologies)

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 | #1115861 in Books |  Cengage Learning |  2009-02-02 | Ingredients: Example Ingredients | Original language:English | PDF # 1 |  .90 x7.40 x9.20l,1.54 | File type: PDF | 480 pages

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||0 of 0 people found the following review helpful.| Outdated|By EV|I bought this as required text for a 300 level internet marketing course. The book is only three years old but the info is probably 4-5 years old. That is a long time in the world of digital marketing and much has changed. I find it irritating that I am forced to memorize and regurgitate outdated information related to Web 2.0, social media and mashups.|0 of|About the Author|Jay Miletsky is CEO and executive creative director of Mango(formerly PFS Marketwyse), a leading marketing communications agency in the New York metro area. His marketing work has included successful consultation and campaigns for companies incl

PRINCIPLES OF INTERNET MARKETING: NEW TOOLS AND METHODS FOR WEB DEVELOPERS helps readers understand the "why" behind the "how" of Web site development. It teaches the importance of the brand and how that relates to Web site development, the reasons sites are developed, how they build an audience, and most importantly, how companies use the Web to earn revenue and build recognition among their desired market. You will learn the strategies used to drive traffic to a site, ...

You can specify the type of files you want, for your gadget.Principles of Internet Marketing: New Tools and Methods for Web Developers (Web Technologies)   |  Jason I. Miletsky. I really enjoyed this book and have already told so many people about it!

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