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Social Media and Public Relations: Eight New Practices for the PR Professional

Deirdre K. Breakenridge




[PDF.dq82] Social Media and Public Relations: Eight New Practices for the PR Professional

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 | #493523 in Books |  2012-04-27 |  2012-04-17 | Original language:English | PDF # 1 |  8.90 x.60 x5.90l,.50 | File type: PDF | 176 pages

||0 of 0 people found the following review helpful.| Essential for social media managers|By Austin|This is a very good and practical book. The book is fun to read and is set up so that you can easily find specific topics related to social media. Thus makes a nice reference book should you need it.|0 of 1 people found the following review helpful.| I loved this book!|By Antoinette Campbel|From the Back Cover|Foreword by David Armano, EVP of Global Innovation & Integration for Edelman Digital, and author of the Logic + Emotion blog | |“The desire to be strategic about social media and PR is no longer enough--these days you must

In Social Media and Public Relations: Eight New Practices for the PR Professional, social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world. This concise, action-oriented book shows practitioners how to systematically expand their roles, improve their processes, and sharpen their strategies to engage with today’s more sophisticated an...

You can specify the type of files you want, for your device.Social Media and Public Relations: Eight New Practices for the PR Professional   |  Deirdre K. Breakenridge. A good, fresh read, highly recommended.

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