[PDF.77gg] The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition (Business Books)
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The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition (Business Books)
Gabe Zichermann, Joselin Linder
[PDF.dy30] The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition (Business Books)
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| #839484 in Books | 2013-04-16 | Original language:English | PDF # 1 | 9.20 x.90 x6.30l,1.15 | File type: PDF | 256 pages||0 of 0 people found the following review helpful.| THE Book on Gamification|By Tom McMorrow|As a man with an Associates in Game Design and pursuing a Bachelors in Marketing, gamification is a closely held passion of mine. This book makes the concept of gamification easily accessible to the target market: people who have no idea what gamification is. While it may be considered basic knowledge to those in the game design industry|About the Author||Gabe Zichermann is CEO of Gamification Co and Dopamine and is considered the world's foremost expert on designing engagement strategies for customers and employees. |Joselin Linder coauthored the acclaimed Game-Based Marketing
THE REVOLUTION WILL BE GAMIFIED
MASTER THE GAMIFIED STRATEGIES THAT WILL TRANSFORM YOUR BUSINESS--OR BE LEFT BEHIND
Gamification: It's the hottest new strategy in business, and for good reason--it's helping leading companies create unprecedented engagement with customers and employees. Gamification uses the latest innovations from game design, loyalty programs, and behavioral economics to help you cut through the noise and transform your organization int...
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